Abstract
Data mining is a field of computer science. The process of extracting information to identify patterns, trends, and useful data that would allow the business to take the data- driven decision from huge sets of data is called Data Mining. Data mining utilizes complex mathematical algorithms for data segments and evaluates the probability of future events. Data Mining is also called Knowledge Discovery of Data (KDD). It finds out specific data from a long data set. The paper discusses about is data mining, process, techniques, algorithms, applications which are adopting by business enterprises round the globe for better decision making.
Recommended Citation
Dutta, Puja and Kundu, Prasenjit
(2024)
"Data Mining: An Emerging Approach towards Business Decision Making,"
American Journal of Business and Management Research (AJBMR): Vol. 2:
Iss.
1, Article 3.
Available at:
https://research.smartsociety.org/ajbmr/vol2/iss1/3