Volume 1, Issue 1 (2024)
Articles
A marketing theory to create uncontested market space and make the competition irrelevant
Kaushik Kumar Ganguly
Impact of Lean Manufacturing in Business Excellence
Soumik Dutta and Bikas Chandra Mandal
Perceived Ecotourism: A Disruptive Practice
Sanjana Mondal
Post-mortem of the Kerala floods 2018 tragedy
Pritha Ghosh